Saturday, October 10, 2026
    LeBusiness

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    Opinion

    Sharp perspectives and commentary on business, policy, and market trends—published as informed opinions.

    Opinion

    A Cash Salary Pays Employees Today, But Can Limit Their Opportunities Tomorrow

    Monty Finance CEO Noel Moukheiber argues that cash payroll leaves Lebanese employees without the financial record they need to rent a home, apply for a visa or qualify for credit. He makes the case for salary domiciliation through MyMonty as a way to build documented income history, and outlines what employers gain from moving payroll off cash.

    Noel Moukheiber, CEO of Monty Finance S.A.L., in a blue blazer and white shirt, seated against a dark grey background
    Opinion

    The Invisible Architect: Confirmation Bias and Algorithmic Media

    Confirmation bias and engagement-driven algorithms combine to distort how we see the world and each other. Recommendation systems show us the most extreme versions of opposing views, and online platforms fake the markers of expertise. A personal practice of information hygiene can help us think more clearly.

    ·Aug 10
    Opinion

    The AI Integration Crisis: Why Automating Chaos Only Creates Faster Chaos

    Deploying AI on top of broken workflows accelerates existing problems instead of fixing them. The failures of Zillow's home-buying algorithm, Klarna's customer service automation, and Ford's factory AI show where automation breaks down. The fix is to optimise processes first, set clear automation boundaries, and keep humans in the loop.

    ·Jul 23
    Opinion

    The End of Traditional Search: Navigating the Shift from SEO to GEO and AIO.

    Search Engine Optimisation is giving way to Generative Engine Optimisation (GEO) and AI Optimisation (AIO) as AI answer engines replace traditional search. Large language models now retrieve and synthesise information into a single answer, and data shows the rapid rise of zero-click search. Brands can take clear steps to stay visible and cited inside AI-generated answers.

    ·Jul 16